YOUR LOGO IS NOT YOUR BRAND

YOUR LOGO IS NOT YOUR BRAND

🤔 IS YOUR LOGO A BRAND? ◀️▶️ What is a brand? And how is it different from a logo? It’s not a stupid question. Even designers and agencies seem to be confused about this critical distinction, so I’m not surprised when clients are confused.

Often when clients refer to “our brand” they are talking about their logo, not their brand. 👈Swipe for more information on this topic.

  • your logo is not your brand image
  • what is a logo
  • what is a brand
  • description of a brand
  • iconic branding examples
  • if you removed your logo
  • consider working on your brand
  • build your brand around your why
  • follow @kkgtadesign
  • kim keith design and marketing

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