🙊Branding exists at every stage of a startup whether you like it or not! Sorry, but its the truth!
A brand is how you leave people feeling after an interaction with you – and you aren’t going to stop people from having feelings are you? It’s not something you can put a pin in until you have a lot of money. From idea, straight through to executing – branding is ever-present.
🤔Still not convinced?
Here are some ways how it can help you:
Alignment – ensures your startup is working towards one goal.
Target Audience – ensures your approach is focused and that you are speaking to a specific group and not everybody.
Credibility – ensures you look credible to customers and potential investors.
Consistent Content – ensures a consistent content theme and that you aren’t constantly reinventing the wheel.
Improves ROI – When your branding is on point, it makes your marketing efforts are speaking to the right people and hitting the right note.
Interested in more branding tips? Check out the rest of my blog posts!