The audience for this bilingual national report is business owners, vendors and trade professionals within the Canadian fashion industry. The focus of this piece is an environmental report regarding sustainability within the fashion industry.
Two jewel-toned colors were selected to differentiate between the English and French text. These two colors serve as markers for English and French-speaking readers and assist them in identifying the appropriate language on each page.
A clean sans serif font was used for the titles and headers, while a legible serif font was used for the body copy. Keeping sustainability in mind, the report page count was kept as short as possible.