1. Diagnose

Define, prioritize and plan your brand’s goals to create a strategy to guide the future of your business.

2. Demystify

Leverage the insights from previous phase to build a meaningful brand that strikes passion into the hearts of your ideal clients.

3. Disrupt

To be seen as an authority in your space, you can't take a generalist approach. Consumer insights will be used to identity areas of opportunity to stand out from the crowd.

brand messaging playbook sample

Your Company's North Star

The Brand Messaging Playbook  (BMP) serves as your business’s north star.

Included in the BMP:

  • Mission and Vision Statement
  • Tagline
  • Brand Promise
  • Anthem

4 Step Branding Framework which defines your WHAT, WHY, WHO, and HOW.

Marketing Cheatsheet to help you write impactful content that converts. 

Your Treasure Map to Business Success

Think of the BMP as your business’s guiding light on the journey to success!

It’s like a treasure map, leading you to the ultimate prize: a clear and compelling brand identity.

The BMP includes a shiny compass (Mission and Vision Statement), a catchy catchphrase (Tagline), a trusty sidekick (Brand Promise), a rallying cry (Anthem), and a 4-step Branding Framework that spells out your brand’s WHAT, WHY, WHO, and HOW. Plus, a Marketing Cheatsheet to make sure your messages are hitting the mark and making ’em wanna buy, buy, buy!”

A Professional & Consistent Visual Brand

Get ready to step up your game with a visually stunning and consistent brand! Our logo and identity design package is the ultimate branding powerhouse, complete with a full-color logo, a sleek reverse color logo, web and print versions, and a custom pattern/icon.

With our brand guidebook, you’ll have all the insider information on your brand’s personality and target audience, as well as tips and tricks on how to properly use your logo, including configurations, spacing requirements, and minimum sizes. 

A Professional & Consistent Visual Brand

Get ready to step up your game with a visually stunning and consistent brand! Our logo and identity design package is the ultimate branding powerhouse, complete with a full-color logo, a sleek reverse color logo, web and print versions, and a custom pattern/icon.

With our brand guidebook, you’ll have all the insider information on your brand’s personality and target audience, as well as tips and tricks on how to properly use your logo, including configurations, spacing requirements, and minimum sizes. 

brand guide mockup

Data-Driven Decisions

Our top-notch research package dives deep into the nitty-gritty of your industry, target market, and competition. We uncover hidden gems of opportunity for you to stand out and shine, all while keeping an eye on the latest and greatest best practices. But the real cherry on top? You’ll receive a copy of all our research and insights, giving you the power to make data-driven decisions that will knock your competition out of the water.

Creative Services

Brand Strategy

Get the roadmap you need to guide the future of your business with a brand strategy & voice that will bring your competitive positioning to life!

  • Branding & Rebranding
  • Brand Naming & Taglines
  • Positioning & Messaging 
  • Brand Story & Purpose
  • Brand Messaging Playbook
  • Competitive Analysis PDF

Brand Design

Maintain a cohesive polished identity with a brand system. Establish your logos, fonts, colors, and more!

  • Logo Design (full and reverse)
  • Brand Identity Design
  • Patterns/Icons
  • Social Media Branding
  • Branded Touch Points
  • Brand Style Guides

Brand Growth

Build a brand that attracts your ideal clients, with custom-designed solutions that cut through the noise and stand out from the competition!

  •  Website Design
  • Marketing Automation

** Interested in more than one service? Bundle and save! Contact me for details.**

I offer the following payment plan for your convenience.

50% due at signing, 25% due at the halfway mark, and 25% due prior to the final files being released.

I accept EFT, Interac e-Transfer and all major credit cards.

Consulting Services

  • Marketing Automation

    10+ years experience with Adobe Marketo Engage including implementation and CRM integration (Salesforce - 6 yrs, Microsoft Dynamics -1 yr). I can help you build a system that generates a steady flow of quality leads while also aligning your sales and marketing teams.

  • Sales and Retention Campaign Strategy

    Whether you need help with retention or sales campaigns – we’ve got you covered. We’ll help you build multi-channel campaigns that align with your strategic imperatives. I also have in-depth knowledge of Salesforce CRM.

  • Brand Consulting

    I offer monthly brand consulting retainers and project based consulting options to fit your needs. Do you need guidance to help build out assets such as: website, packaging, or in-store asset? Book a call to learn more.

Prices vary based on size and scope. Contact me for more info!